CASE STUDY/

Landing Page Website for Free Web Design Course

How a Landing Page Redesign Boosted Course Sign-Ups by 15.72%

Website Academy PH needed a high-converting landing page to attract more aspiring web designers to enroll in their free web design course. By optimizing the user journey, design, and CTAs, we increased sign-ups, engagement, and overall conversions by 15.72%.

📌 Client: Website Academy PH
📌 Project Type: Landing Page Redesign
📌 Tools Used: Figma, Canva, AI, WordPress, Elementor, Systeme.IO

🔥 7626 Page Views (More visitors landing on the page)
🔥 1199 New Opt-ins (Course sign-ups increased)
🔥 15.72% Conversion Rate (Optimized for higher engagement)

🚀 The Challenge

Website Academy PH wanted to attract more aspiring web designers to enroll in their free web design course, but the previous landing page wasn’t optimized for conversions and engagement.

🔹 Key Issues:
❌ Lack of clear user journey & persuasive call-to-action
❌ Low conversion rate & sign-ups
❌ Minimal engagement & weak content hierarchy

💡 The Solution

To maximize sign-ups and improve user experience, we:

Redesigned the entire landing page with a visually compelling and conversion-driven layout
Simplified the registration flow to reduce friction and increase form completions
Enhanced copywriting & call-to-actions (CTAs) to create urgency and excitement
Added testimonials & social proof to boost credibility and trust
Improved mobile responsiveness for a seamless experience across all devices

📈 The Results

After launching the new landing page, Website Academy PH saw significant improvements:

🔥 7626 Page Views (More visitors landing on the page)
🔥 1199 New Opt-ins (Course sign-ups increased)
🔥 15.72% Conversion Rate (Optimized for higher engagement)

This transformation made the landing page more engaging, helping more people start their web design journey!

Want Similar Results? Let’s Build Something Great!

Your business deserves more than just a website—it deserves a tool that works for you. Let’s create something impactful together.

Anthony Meneses designing a website.